⚖️Free vs Premium Analysis
A detailed comparison of what's included in Standard and Premium analyses, how scoring weights change, and what the beta means for you.
Hugo offers two analysis modes: Standard (free) and Premium. Both provide comprehensive SEO insights, but Premium adds four advanced analysis modules that provide deeper, more actionable data.[1]
Standard Analysis
Available to everyone — no account required. Standard analysis runs 7 categories with 50+ individual checks:
- Metadata (10 checks) — title, description, OG, canonical, viewport, language, favicon, charset, SERP
- Content (5 checks) — H1, heading structure, word count, image alt text, text-to-HTML ratio
- Technical (7+ checks) — HTTPS, status codes, response time, URL structure, robots.txt, sitemap, meta robots
- Links (5 checks) — internal/external links, anchor text, nofollow, fragments
- Performance (8 checks) — page size, images, lazy loading, scripts, CSS, compression, caching, TTFB
- Structured Data (4 checks) — JSON-LD validation, schema types, high-value schemas, site identity
- Accessibility (8 checks) — landmarks, labels, heading order, skip nav, tab index
Anonymous users can run 1 analysis per day per IP address. Registered users get unlimited standard analyses.
Premium Analysis
Premium adds three advanced modules to the standard analysis. These run only on the main page (not subpages) and add significant depth:[2]
- Keyword Analysis (7 checks) — TF extraction, density, placement across 5 zones, variety, heading alignment
- Readability (7 checks) — Flesch Reading Ease, Gunning Fog, sentence/paragraph analysis, complex words, reading time
- PageSpeed Insights (11+ checks) — Google Lighthouse performance score, all 5 Core Web Vitals, optimization opportunities
How Weights Change
When Premium is enabled, scoring weights are redistributed to accommodate the new categories while maintaining a 100% total. Standard categories receive slightly lower weights to make room for Premium categories. See the "Understanding Your SEO Score" article for the complete weight tables.
Beta Access
During the beta period, all Premium features are completely free for registered users. The only requirement is a free account. This gives you unlimited access to Keyword Analysis, Readability Metrics, and Google PageSpeed Insights at no cost.
References
- [1]Google Search Central — SEO Starter Guide — developers.google.com
- [2]Google Search Central — Using page speed in mobile search ranking — developers.google.com